About Us

ALFY, Inc., founded in January 1998, is the leading independent publisher and distributor of advertising supported and premium interactive educational and entertainment content for children. ALFY's content has been widely recognized for its high quality and audience appeal and ALFY now stands as the leader in its category with an impressive list of preeminent distribution partners, a large and growing audience of children and their parents, and established marketing processes to fuel its future growth.

The company is based in New York City and is profitable. ALFY began with Alfy.com, one of the most popular destination sites for kids in its target audience. In 2000, ALFY unveiled CleverIsland.com, which is now a leading online educational subscription service for children ages 3 - 8.

More about CleverIsland.com and Alfy.com:

  • CleverIsland.com is an award winning, learning-games subscription service that is based on an appealing set of proprietary characters. The service is free of advertising and is aimed at children aged 3 to 8. ALFY develops and publishes all of its own content, which has received numerous awards, including the highly regarded Teacher's Choice Award. Furthermore, ALFY has its own proprietary suite of characters, which form the basis of the CleverIsland.com service. CleverIsland.com is distributed worldwide, through a network of partnerships and licenses. CleverIsland.com is available in Germany, Portugal, and Israel to users in their native language (a version translated into Japanese is available as well). In the United States, CleverIsland.com reaches consumers through a broad mix of channels including: 1) private label partnerships, 2) as a premium service offered by a majority of the large Internet service providers and 3) through direct marketing efforts. The CleverIsland.com paid member base exceeds 200,000.

  • Launched in June 1999, Alfy.com (www.alfy.com) is an advertising supported destination site serving children and their parents. The site has been re-designed and re-launched in June 2006. The newly re-designed Alfy.com is a free, advertising supported children's destination site offering hundreds of online games, cartoons, movie clips/previews, music videos, puzzles, creative activities, arts & crafts, coloring pages, and a child safe search feature. The newly re-designed Alfy.com will serve as a fun virtual learning center by providing balance between fun and education.